Black Friday is better when you #OptOutside

Today, our friends at REI are choosing to #OptOutside. Join us as we skip the shopping lines for fresh air and new memories made outside.

Black Friday is for hanging out with family and friends, throwing down a long late season ride, and digesting. Yes, there are some great deals to be had – as well as free shipping on all domestic orders over $36 – but if you're going to shop today, make it quick. If you're like us, you might have overdone it on the pecan pie yesterday. #OptOutsideopt outside

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